After decades of development, the elevator industry in China has become an indispensable part of people's life and one of the essential construction equipment in the urbanization construction of modern society.

As an important part of infrastructure projects, elevators are closely related to national economic construction, especially the development of real estate and the improvement of people's living quality.In recent years, with the growth of global population, the acceleration of urbanization and the improvement of people's requirements for convenient life, elevators have been more and more widely used.At present, the international elevator market is characterized by steady growth of demand in developed countries and regions and rapid growth in emerging markets.

According to the data of China elevator industry market demand forecast and investment opportunity analysis report by qianzhan industry research institute, China's elevator industry has achieved rapid development in recent years with the improvement of China's economic level, the advancement of urbanization and the improvement of people's living quality.China's elevator industry has maintained a rapid growth since 2000. In 2015, the total output of China's elevator industry reached 760,000 units, with a year-on-year growth of 7.34%.At present, China's elevator products output, sales are the world's first, elevator output accounted for more than 50% of the world's total output, China has become the world's largest elevator production and consumption market.

With the rapid development of China's elevator industry, in recent years, foreign brand and national brand elevator manufacturing enterprises in the brand and target market positioning is gradually differentiated, from mutual competition to mutual promotion.Foreign brand elevator enterprises are gradually focusing on the high-end elevator market due to their mastery of some high-end elevator manufacturing technologies and strong brand influence, and their brand and target market positioning are gradually focusing on the high-end elevator market, with a high market share in the high-end market.

Due to the imbalance of social and economic development, there are great differences in the global elevator market.The elevator industry in developed countries such as Europe, the United States and Japan started early. Currently, there is about one elevator for every 200 people. However, due to the slow population growth in recent years, the elevator population is basically stable, and the installation and maintenance business has become an important source of income for the elevator industry.China, southeast Asia, the Middle East and other countries and regions started the elevator industry late, the per capita elevator ownership level is low, but in recent years, its rapid economic growth, vigorously develop infrastructure construction, the rapid growth of elevator demand, has become an important global new elevator consumer market.

In the middle and low-end elevator market, national elevator brands have a small gap with foreign brands in terms of technology and product quality, and their high cost performance advantage makes Chinese national brands gradually occupy the initiative.At present, the main demand sources of China's elevator market are ordinary housing, social security housing and infrastructure construction, and the demand is mainly medium and low-end elevator products, so ethnic elevators have a high share in this market.

The large scale of China's elevator market is mainly determined by two reasons: on the one hand, China has a large population per unit area, especially in the developed coastal areas where the population density is far higher than the world average, and the elevator, as a means of transportation, is bound to require a large population base for its installation and construction.On the other hand, China has a small land use area, which leads to the shortage of urban land due to the extremely uneven distribution of urban and rural population, creating conditions for the construction of high-rise buildings and the use of elevators.

With the continuous development of China's economy, it is expected that the new demand for elevators in China will maintain a relatively stable growth in the future. From the perspective of demand sources, it can be divided into:

1. Construction of real estate and affordable housing;

2. Construction of public facilities in the process of new-type urbanization;

3. Update requirements and install elevators in the old building;

4. Export growth, etc.

With the government continuously increasing the importance of people's livelihood projects, medical, health, sports, culture and other related projects are also launched, supporting elevator procurement is indispensable.In the past two years, the government procurement elevator market has shown a trend of sudden emergence. The procurement contents not only include new elevator installation, but also old elevator renovation, renewal and elevator maintenance and other projects.

Although the growth of the elevator industry has slowed down in recent years due to the impact of economic growth slowdown and real estate regulation, the construction of civil residential buildings, commercial supporting facilities and public infrastructure will bring greater new demand for elevators under the promotion of new urbanization. It is expected that the elevator industry will maintain a certain growth in the future.